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March 2008
Volume 75 No. 3


An Ontario Medical Association Publication




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COVER

OMA Annual General and Council Meeting: 2008 Calendar of Events & Registration Form
The 128th OMA Annual General and Council Meeting will take place May 1-4 at the Hilton Toronto Hotel. The complete listing of educational seminars, scientific sessions, and Section meetings is provided. Featured presentations include the annual Women’s Health Care seminar, Retirement Planning, and an update on Medical Billing. CBC personality Rick Mercer will be the special guest at the Adam Linton Memorial Luncheon. Members are encouraged to register online, or via fax or mail, before April 19.



FEATURES
8 Editorial
We all want and need a responsive, sustainable health-care system. The OMA is committed to advocate strongly at every level for resource investments and new solutions and opportunities that will enhance physicians’ ability to deliver quality health care in a timely manner in hospitals and the community.
20 Funded Benefits for Members: Key Enrolment Deadline Approaching
Eligible physicians have until April 30, 2008, to enrol in the new OMA Priority Insurance Program without having to provide proof of good health.
26 Liability Coverage Among Allied Health Professionals: Key Issues for MDs
In response tomember queries, the OMA Legal Services Department has summarized the scope of professional liability protection coverage held by various health-care professionals with whom physicians work, including nurses, nurse practitioners, and midwives.
28 Physician Accountability: Background Paper
The Ontario health-care system is evolving toward increased accountability and transparency. The movement toward a system that places increased emphasis on measuring physician performance should occur in a systematic way, over time. For the transformation to be successful, it is important that physicians continue to be involved at all stages of the process beginning with design, through to implementation.
36 Ottawa Academy Hosts Clinical Day 2008
The Academy of Medicine Ottawa recently hosted its first Clinical Day—a unique interdisciplinary gathering of researchers and clinicians that showcased the excellent work ongoing in the national capital region, and the immediacy of local research to local practice.
38 Breast Screening in Ontario
Physicians provide vital leadership in assisting patients to make appropriate decisions about breast screening. Cancer Care Ontario’s Greater Toronto Area Cancer Prevention and Screening Network has prepared an overview of breast screening guidelines and organized programs in Ontario,
including helpful contacts and resources for physicians.
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CAPSULE NEWS
19 OMA Section on General and Family Practice Invites Members to Attend Dinner with CMA President Dr. Brian Day, May 2
24 Education and Prevention Committee Interpretive Bulletin: Proper Billing of Code E550, Insertion of Closed Irrigation System
34 OMA Seminars on Billing Practices for Medical Office Staff to be Held in Newmarket, Toronto, Niagara Falls, Sudbury
46 New Patient Fact Sheets on Pap Tests and HPV Available Free of Charge to Physician Offices
51 Updated "Compendium of Smoking Cessation Services and Programs" A Time-saver in the Office
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COLUMNS
59 Doctor’s Business: Critical Illness Insurance
With the ongoing advances in medicine, and a better understanding of healthy lifestyles, people are living longer, and there is an ever greater chance of surviving a critical illness. While most people recognize the need for life insurance to provide income for dependents in the event of death, and disability income insurance to provide income if one is unable to work, less is understood about critical illness plans.
62 WebWatch: Securing Member Log-in to the OMA Website, Tips for Choosing a Password
Passwords are the primary keys to unlocking access to personal information that is stored on computers or within online accounts. Regardless of the technology used to safeguard personal information, the password is usually the security element that is most vulnerable to attack. This month, WebWatch offers tips on how to create a strong personalized password that is easy to remember.
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Departments:
1 OMA Executive Committee, Board of Directors, Section Chairs
6 OMA Committee Chairspdf link
59 Readers' Views
78 Committee seeks up to three new physician members to advise on OMA insurance programs and related premium reimbursement
  OMA Board of Directors Report: Jan 30-31, 2008
84 Health Policy Report
CPSO Proposed Amendments on Cosmetic Facilities, Use of Specialist Titles and Mandatory Physician Questions; CPSO Draft Policies on Establishing and Ending the Physician-Patient Relationship; Physician- Employed Physician Assistants; Wait Times Initiative System; Disruptive Physician Behaviour.
115 Classifieds

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Display Advertising:

Current advertising rate card  , effective January 1, 2008, available upon request.

Advertising representative:
Marg Churchill
Keith Communications Inc.
1599 Hurontario Street, Unit 104
Mississauga, Ontario L5G 4S1,
Tel. (905) 278 6700 / 1-800-661-5004
Fax (905) 278-4850.

Classified Ads:

Advertisements accepted by mail, fax or e-mail: Margaret Lam. Copy deadline: 10th of the month preceding publication. Rate: $50 for first 4 lines (minimum), $5.00 per line thereafter; $5 for box number.

All classified ad submissions must be accompanied by payment with major credit card at the time of booking. If interested, please contact Margaret Lam at (416) 340-2263 or 1-800-268-7215 ext. 2263.

Click here to obtain a copy of the Classified Ad Insertion Order.

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Subscription Rates:

The Review is distributed to all OMA Members, as well as to medical students and physicians outside the province who are members of the Ontario Medical Association. Others may subscribe to the Review at the following rates: in Canada $55; in the United States $62 (Canadian funds); in other countries $79. Single copies are $6, back issues $7. GST extra.

Please contact Margaret Lam online or (416) 340-2263 or 1-800-268-7215 ext. 2263.

Click here to view the display advertising rate card   

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